3 Communication Practices Every Business Should Master

Running a business requires a commitment to active communication throughout all aspects of the company. A strong connection between clients, employees, and partners, cannot be overlooked. Preparation, seizing opportunities, and education are necessary for the rigors of the business world, but secure communication above all make connections inside and out much more successful.

We live in an economy where 80% of new businesses fail, so every detail of a company must be acknowledged. New opportunities, managing education, maintaining important connections, and virtually every other aspect of business, benefits from strong communication. We’ve narrowed our top communication practices to three - making sure these are mastered above the rest for a secure and stable communications approach.

1. Strategy

 Each team member should be on the same page in terms of tasks needing attention,  communication tactics used, and which employee is best at handling each task. A company succeeds when each person gets their chance to shine by utilizing their own individual strengths.

When each team member understands the company's overall business strategies, everyone will operate within a flow of consistency and togetherness.  Communicating on what is a priority and what isn't, also lets the team know where and what to focus their time on. An entire team needs to agree on a strategy for success. A strategy can’t just be a top down approach - it has to be fed and watered by an entire team. 

2. Buy-In

Some folks are not used to change, and getting a widespread buy-in can be difficult - just like getting your team on the same page can be difficult. Starting with simplicity and repetition, explain everything in great detail, and don't be afraid to over-communicate. Remember to listen and take feedback, and appreciate that all opinions are valid when they are team members. Don't be frightened to have informal meetings if anyone needs more conversation.

Internal communications is important. If you can’t get it right inside your organization - how do you expect to be successful when you open the doors? Ensure staff a prepared with key messages and that they have clearly outlined processes for communicating.

3. Process

Every company has their process and way of operating. Knowing which team member should communicate when and how to communicate is essential for holding on to lifelong customers. Each staff member has something they bring to the table individually, and it's up to the communications leaders to identify abilities and delegate accordingly. Staff should feel empowered to engage, give opinions, and comment on processes and projects. The more people are empowered to provide ideas, and their views on things, the more smoothly your communications program will run.

At this day in age, all teams and companies operate differently especially when it comes to social media and the internet. There are so many different kinds of companies that utilize different communication methods, and it’s all about finding out what’s right for you. The most important thing is that you are communicating healthily and acceptably towards your team and vice versa so that everyone feels heard, confident and happy.

Need help? That’s why we’re here. Book a consultation today.